Web design and development
Websites Built to Get You Found and Contacted
We design and build websites that Google can find and visitors can act on. Because we also run SEO and Google Ads, your site is ready for traffic from day one.
The problem
Why Most Business Websites Get Visitors but No Enquiries
The same four problems come up again and again. Each one has a fix.
Visitors arrive, then leave
They cannot tell what you offer or what to do next. A good-looking page that does not guide the visitor brings no enquiries.
The phone version is an afterthought
Most people browse on a phone. Slow pages, tiny text and buttons that are hard to tap send them back to Google.
Google cannot make sense of it
Missing titles, weak structure and slow loading make a site hard to find, however nice it looks.
Every small change needs a developer
If you cannot update your own text or add a page, the site slows your business down.
What we build
What We Build
From a simple business site to a full online store. Pick one service or let us handle the whole project.
Business Websites
A clear site that explains what you do and how to reach you.
- Pages for services, about and contact
- One main action on every page
- Content written around what customers search
- Call, WhatsApp and form buttons where visitors look
Portfolio and Brand Websites
Show your work in your own style.
- Galleries and project pages that load fast
- Your colours and fonts used throughout
- Layouts that keep attention on the work
- Simple to add new projects later
E-commerce Websites
An online store that is simple to buy from.
- Product and category pages
- A checkout that works on a phone
- Search and filters where they help
- Pages structured so Google can find them
Landing Pages
One page, one offer, one action.
- Built around a single goal
- Loads fast for ad traffic
- A clear form or call button
- Ready to connect to your ads
Website Redesign
A fresh site that keeps what already works.
- A review of what is working today
- A cleaner structure and new design
- Redirects, so old pages keep their value
- A faster, phone-first rebuild
UI and UX Design
Make the site easy to use and easy to buy from.
- Page layouts and visitor journeys
- Clear menus and buttons
- Phone screens designed first
- Designs approved before building
Custom Development
Features that a standard template cannot do.
- Forms and enquiry flows
- Connections to tools you already use
- Custom sections and layouts
- Clean code that is easy to maintain
Speed and Mobile Optimisation
Pages that load quickly on every device.
- Compressed images in modern formats
- Lean code and only the plugins you need
- Tests on real phone screen sizes
- Fixes for slow loading and layout jumps
Website Management
Keep the site working after launch.
- Updates and small content changes
- Fixes when something breaks
- Checks that forms and links still work
- Help when you need a new page
How we structure a site
Anatomy of a Homepage That Gets Enquiries
Most good homepages follow the same simple order. This is the structure we plan before any design starts.
1. A headline and one main action
The first screen says what you do and who it is for, with one clear button. Visitors should not have to guess.
2. What you offer, in a few clear blocks
Three to six services or products, each with a short plain description and a link to its own page.
3. Reasons to trust you
Honest facts: how you work, what is included, who you are and how to reach you. Trust comes from clarity.
4. How it works
Three to five simple steps. People contact you more readily when they know what happens next.
5. Answers to common questions
The objections customers raise on calls, answered before they have to ask.
6. Easy ways to get in touch
A call button, a WhatsApp link and a short form, visible without scrolling back to the top.
How a project works
How a Project Works
Five clear steps, from the first brief to launch day.
Brief
We learn about your business, customers and goals, and agree what the site must do.
Structure
We plan the pages and the path to your main action before any design.
Design
You see the look of the key pages on phone and desktop and give feedback.
Build
We build the site, add your content and set up forms and tracking.
Launch
We test everything, go live, and hand over so you can manage your site.
How we build
How We Build Differently
A few habits that separate a site that works from one that only looks good.
We start on the phone
We design the phone screen first, then scale up. That is the version most visitors see, so it has to work best.
One goal per page
Every page has one thing it wants visitors to do, such as call, message or buy. Extra options dilute it.
We write the words first
Layouts built around real text work better than layouts filled with placeholder text afterwards.
SEO goes in while we build
Page titles, headings, internal links, image names and structured data are far easier to do now than to fix later.
We cover the accessibility basics
Readable contrast, clear text sizes and descriptive image text help everyone, including people using assistive tools.
You keep control
Your domain, files and content stay in your name, and you can edit everyday content yourself.
Why sites fail
10 Ways Websites Lose Customers
Most of these cost visitors quietly. Spotting them is half the work.
1. It started with the design, not the goal
A beautiful site without a clear purpose still brings no enquiries. The goal comes first.
2. It is hard to use on a phone
If the phone version fails, the site fails for most visitors.
3. It is slowed down by sliders, videos and animation
They drag pages down and pull attention from the main action.
4. It has too many pages and menu items
Visitors get lost. A smaller, clearer site converts better than a big confusing one.
5. Its images are huge
Uncompressed images are the most common cause of slow pages.
6. It never asks for the enquiry
If visitors have to hunt for the next step, most will not.
7. SEO was left until after launch
Fixing structure later costs time and rankings.
8. It carries a pile of plugins
Each one adds weight and risk. Keep only what the site needs.
9. The business does not own it
Domain, hosting and files should be in your name, so you are never locked in.
10. Nobody can tell if it works
Without analytics and Search Console you are guessing.
Before you hire
Before You Hire Anyone: 8 Questions to Ask
Ask us these, or ask anyone else you are considering.
1. What does your process look like?
A good answer walks through brief, structure, design, build and launch, and says who does each step.
2. How will my site work on phones?
A good answer is that design starts on mobile and is tested on real screen sizes.
3. How will Google find my site?
A good answer covers structure, titles, speed and indexing from the start, not an add-on later.
4. Who owns the site, domain and content?
A good answer is you. Be wary of anything that locks you in.
5. Can I edit the site myself?
A good answer is yes, for everyday content, using an editor you can learn quickly.
6. What happens after launch?
A good answer covers handover, help with fixes and a clear way to ask for changes.
7. How do you keep pages fast?
A good answer includes image compression, lean code and few plugins, with a speed test before launch.
8. Who will be working on my site?
A good answer names the person. At Ad Infoweb, you deal directly with the person doing the work.
Tools
The Tools Behind Your Site
We build with tools that let you manage your own site.
What to expect
What to Expect
Simple and in writing, so you always know what you are getting.
A free website review first
We look at your current site or your plans and tell you what we would do first.
Scope agreed in writing
We agree the pages, features and timeline before work starts, so there are no surprises.
Your site stays yours
Domain, hosting and site files stay in your name, so you are never locked in.
Who this is not for
Anyone who wants a site built with no input or content from them, expects guaranteed rankings or sales, or wants a copy of another business's site.
Why Ad Infoweb
Why Work With Ad Infoweb
One team for site, SEO and ads
Your website is built together with search and ads in mind, so everything works as one plan.
Built by people who get traffic
Five years in SEO, Google Ads and ASO shapes how we structure every page, not just how it looks.
We build and run our own site
This website is built and managed by us, so we know the day-to-day work behind it.
Frequently Asked Questions
We build business websites, portfolio and brand sites, online stores, landing pages for ads, and redesigns of existing sites. The right type depends on what you want visitors to do.
Yes. We design for the phone first and test on real screen sizes, because most visitors arrive on a phone. A site that works well on mobile also tends to do better in search.
We build SEO in from the start: clean structure, page titles, headings, internal links, fast loading and structured data. We cannot promise rankings, but the site will be ready for search.
Yes. We build it so you can edit everyday content such as text, images and new pages yourself. For bigger changes, we can help or manage updates for you.
A low price often covers only the design. We plan the structure, build for speed and search, set up tracking and hand the site over so you can manage it. You also get one team for the site, SEO and ads, which saves coordination later.
You see the look of the key pages before we build, on phone and desktop, and give feedback. We refine it with you before any building starts, so surprises are rare.
Nothing breaks. Your domain, hosting account, site files and content are in your name, so you can move to another provider or manage the site yourself.
It depends on the size of the site and how quickly you send content and feedback. After the brief we give you a clear timeline in writing before work starts.
Yes. We review what works today, rebuild the design and structure, and set up redirects so existing pages keep their value and visitors do not hit dead links.
Yes. We build stores with product and category pages and a simple checkout that works well on mobile, structured so the pages can be found on Google.
Yes. We set up Google Analytics and Search Console at launch and prepare pages for ad traffic, so you can see what is working.
A short brief about your business, any logo and brand colours, the content you have, and examples of sites you like. We tell you exactly what we need after the free review.
Let's Look at Your Website Together
Tell us about your business and we will review your site or your plans and tell you what we would do first. Free, and no obligation.
hello@adinfoweb.com