Review and reputation management
Review and Reputation Management That Builds Trust Honestly
We help you earn more genuine reviews, reply to every one professionally, handle negative feedback calmly and keep your business looking trustworthy wherever people look.
The problem
Why Reputation Problems Cost You Customers
People read reviews before they call, visit or buy. These four problems are common.
Too few reviews
Happy customers rarely leave reviews unless they are asked in a simple way.
Reviews nobody answers
Unanswered reviews make a business look like it is not paying attention.
One bad review that stands out
A single angry review, handled badly, can put off many readers.
Not knowing what is said about you
Reviews appear on many sites. Without monitoring, problems are found late.
What we do
What We Do for Your Reputation
Pick one item or let us manage everything.
Reputation Audit
Know where you stand.
- Ratings and reviews across major sites
- Common praise and complaints
- Comparison with nearby competitors
- Clear list of what to fix first
Review Monitoring
Never miss a review.
- New reviews tracked in one place
- Alerts for low ratings
- Google, Facebook, directories and marketplaces
- Monthly summary of feedback
Review Replies
Answer every review well.
- Replies to positive and negative reviews
- Calm, helpful, honest wording
- Your tone and brand voice
- Fast response to urgent issues
Getting More Reviews
Ask in a way that works.
- A simple review link and QR code
- Message and email templates
- Ask after a good experience, to everyone
- No rewards, no review gating
Negative Review Handling
Turn a problem into a response.
- A reply plan for each type of complaint
- Moving the conversation offline when useful
- Follow-up with the customer
- Lessons passed back to your team
Policy Violations and Flagging
Report reviews that break the rules.
- Check against each platform's policy
- Flag spam, fake or off-topic reviews
- Evidence gathered with you
- No promise of removal, as platforms decide
App Store Reviews
Protect your ratings in the stores.
- Replies on Google Play and the App Store
- Review prompts at the right moment in the app
- Spotting bugs and requests in reviews
- Works with your ASO plan
Marketplace Reviews
Keep your seller ratings healthy.
- Reply where the marketplace allows
- Spot product and delivery issues early
- Improve listings to prevent complaints
- Works with ecommerce management
Search Results Check
See what people see.
- What appears when your name is searched
- Profile and listing clean-up
- Content that shows your real work
- Plan for any harmful result
Where reviews live
Where Your Reputation Is Built
Customers look in several places. We check all that matter for your business.
Google Business Profile
Often the first place a local customer looks, in Search and Maps.
Marketplaces
Product and seller ratings on the platforms where you sell.
App stores
Ratings and reviews that influence installs.
Directories and industry sites
Listing sites where customers compare options.
Social media
Comments, recommendations and mentions on your pages.
Search results
What appears when someone searches for your business name.
How it works
How We Manage Your Reputation
Five steps, from first audit to monthly upkeep.
Audit
We find your reviews and ratings and what customers say.
Set up
We claim profiles and create a simple review link.
Ask
We set up an honest way to ask happy customers.
Reply
We answer reviews, good and bad, in your voice.
Report
We summarise ratings, themes and next steps each month.
Our rules
The Rules We Follow on Reviews
These keep your profiles safe and your reputation real.
No fake reviews
Fake reviews are against platform rules and can lead to removal or penalties.
No rewards for reviews
Google does not allow incentivised reviews. We ask, we do not pay.
No review gating
We do not ask only happy customers. Selective asking breaks platform policy.
Real customers only
Reviews must come from people who used your business.
Honest replies
We do not argue, accuse or make false statements in public replies.
Respect privacy
We do not share customer details in public replies.
Handling complaints
How We Reply to a Negative Review
A good reply is for the next reader as much as the reviewer.
Thank and acknowledge
Start by thanking them and saying you are sorry the experience fell short.
Stay specific and calm
Refer to the actual issue, without blame or defensiveness.
Offer a way to fix it
Give a contact so the problem can be solved offline.
Follow up
After it is solved, politely ask if they would update their review.
Why reputations suffer
10 Reputation Mistakes to Avoid
Most of these are easy to avoid once you know them.
1. Buying or faking reviews
It can get reviews removed, profiles suspended and trust lost.
2. Arguing with reviewers in public
It makes a business look defensive, even when it is right.
3. Ignoring good reviews
Thanking happy customers encourages more and shows you care.
4. Offering discounts for reviews
Many platforms ban this. It also makes reviews look less honest.
5. Asking only happy customers
Selective asking breaks policy and gives a distorted picture.
6. Deleting or hiding feedback you dislike
Customers notice. Learn from it instead.
7. Replying with the same text every time
Copied replies look automatic and uncaring.
8. Waiting weeks to reply
Fast replies show that someone is paying attention.
9. Sharing customer details publicly
It breaks privacy and can create legal trouble.
10. Never fixing the cause
If the same complaint repeats, the problem is the service, not the review.
Before you hire
Before You Hire Someone: 8 Questions to Ask
Ask us these, or ask anyone else you are considering.
1. How do you get more reviews?
A good answer is a simple, honest ask to real customers, never buying or faking reviews.
2. Can you remove bad reviews?
A good answer is only if they break the platform's policy, and the platform decides.
3. Do you write fake reviews?
A good answer is no, never. Walk away from anyone who says yes.
4. How do you handle a negative review?
A good answer is a calm public reply and a plan to resolve it offline.
5. Who writes the replies?
A good answer is a named person using your voice, with your approval for sensitive cases.
6. How will I see results?
A good answer is a monthly report on ratings, number of reviews and themes.
7. Will you stay within each platform's rules?
A good answer shows they know the policies of each site they work on.
8. Who will be working on my account?
A good answer names the person. At Ad Infoweb, you deal directly with the person doing the work.
What you get
What You Receive
Clear, practical deliverables you can check for yourself.
What to expect
What to Expect
Simple and in writing, so you always know what you are getting.
A free reputation check first
We look at what customers can see about you and tell you what we would fix first.
You stay in control
You approve the tone and any sensitive replies. Profiles stay in your name.
Honest about results
We cannot control what platforms remove or what customers write. We improve what you control.
Who this is not for
Anyone who wants fake reviews written, honest negative reviews deleted, or competitors attacked. We do not do any of this.
Why Ad Infoweb
Why Work With Ad Infoweb
You deal with the person doing the work
Ajay has 5 years of hands-on experience in Google Ads, ASO and SEO and handles your reviews directly.
Built around platform rules
We follow each platform's policies, so your profiles are not put at risk.
Reviews, profile and ads together
Reviews support your Google Business Profile, app listings, marketplace pages and ads.
Frequently Asked Questions
It means finding, collecting, answering and learning from customer reviews and public feedback, so your business looks trustworthy where customers look.
Only if a review breaks the platform’s policy, such as spam, fake or off-topic content. We can flag it, but the platform decides and we cannot promise removal.
No. Fake or paid reviews break platform rules and can harm your business. We only help you collect genuine reviews from real customers.
We create a simple review link and QR code and give you message templates, so you can ask every customer after a good experience. We do not offer rewards or ask only happy customers.
We write a calm, specific and helpful reply, offer a way to solve the issue offline and follow up. You approve sensitive cases.
Google Business Profile, Facebook, major directories, marketplaces and app stores. We confirm the exact list for your business in the free check.
Yes. We reply to reviews, spot bugs and feature requests, and suggest the right moment in the app to ask for a rating, working with your ASO plan.
You stay the owner of every profile. We are added as a manager or given limited access, and you can remove us at any time.
We check it against the policy, gather evidence and report it. Platforms decide, and some take weeks. We also reply publicly in a calm way.
It depends on how many reviews you have and how many you earn. A few new honest reviews can move a small rating, but we cannot give a fixed date.
We can help with a sudden wave of negative reviews by checking facts, replying carefully and fixing the cause. For legal matters, you need a lawyer.
Yes. Reviews are a big part of a Business Profile, so we can run both together as one plan.
Let's Look at Your Reputation Together
Tell us about your business and we will check what customers see and tell you what we would fix first. Free, and no obligation.
hello@adinfoweb.com